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Senior Consultant, Arbinger Institute

Clients praise Jo for being humorous, authentic, energetic, and credible. She is deeply interested

in understanding people as they really are and the organizational challenges they face. This

curiosity undergirds all her presentations, leaving audiences with a sense of connection and conviction.

Even more importantly, Jo is committed to inviting clients to create their own way forward through their various challenges. She translates Arbinger’s powerful principles into real-world application through her vast organizational experience and authentic connection to humanity, enabling attendees to see with a clarity that brings new solutions and opportunities. Jo has wide-ranging speaking experience; engagements include large organizations such as the Association for Talent
Development (ATD), TEDx, the U.S. Air Force, the University of Texas at Austin, Keller Williams International, and Tokyo Electron International, as well as non-profit events with FrontSteps Homeless Shelter and New Sector Alliance.

Jo has a background in leadership and organizational development, with nearly 15 years of experience in consulting, training, and systems development for corporate, government, and nonprofit organizations. She has taught business and management classes as well as highly technical topics to audiences as diverse as c-suite executive teams to inner-city disadvantaged youth. Her professional background also includes senior leadership roles within the manufacturing and technology services industries.

Jo earned a B.A. from Southern Virginia University and an M.A. from the University of Utah. She enjoys music and the outdoors. She has served on various non-profit and education-oriented boards and advisory groups. She is an avid reader and has a surprisingly large number of children.



Brand consultant, host of Creative Warriors podcast, TEDx speaker and bestselling author 

As a keynote speaker and brand consultant, Jeffrey Shaw, helps companies stop wasting time trying to satisfy some customers who will never be satisfied and attract only their ideal customers.

For more than three decades, Jeffrey has been one of the most sought-after portrait photographers in the U.S., photographing the families of such notables as sports legends Tom Seaver and Pat Riley, news anchors Jim Nantz and David Bloom, Supermodel Stephanie Seymour, and C-Suite executives from Twitter, Anheuser Busch, 3M, as well as Wall Street leaders too many to mention. His portraits have appeared on the Oprah Show, in People magazine, O Magazine, and hang at Harvard University and The Norman Vincent Peale Center.

Jeffrey's keynotes show how to make your customers feel seen, heard and understood like a photographer sees their subject. When that happens, companies attract and retain their ideal customers by learning how to speak their "Lingo".

Jeffrey is also the host of Creative Warriors podcast, a TEDx speaker and bestselling author of LINGO: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible.

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Partner, Ford Harrison

Michelle Tatum concentrates her practice on representing management in employment matters.

Her focus includes cases involving discrimination and harassment in the workplace, retaliation against whistleblowers, and violations of the Americans with Disabilities Act and the Age Discrimination in Employment Act. She also handles claims involving the FLSA, FMLA, and the WARN Act. She represents employers in a variety of industries, including construction, medical practices, management, insurance, and not-for-profit organizations.

Prior to joining FordHarrison, Michelle served as a judicial staff attorney for the Fourth Judicial Circuit in Jacksonville, Florida, where she oversaw the operation of the Criminal Division.

Michelle sits on the Board of Directors for the University of North Florida Alumni Association.



Partner, Ford Harrison

Louis Wilson regularly assists employers on a wide range of matters, from providing advice and guidance on day-to-day labor and employment law issues to representation in complex employment litigation matters. 

Louis has extensive experience assisting organizations with drafting employment contracts and non-compete agreements, developing personnel policies and practices, conducting workplace trainings and investigations, and carrying out separations and reductions-in-force.  Louis also regularly represents employers in federal and state court and before administrative agencies, with a particular focus in breach of contract, discrimination, FMLA, wage/hour and whistleblower matters.  Additionally, Louis has a broad range of experience representing management in traditional labor matters, including providing legal advice in connection with union organizing campaigns and representation in labor arbitration and unfair labor practice charge proceedings. 

Over the course of his legal career Louis has advised and represented clients involved in a variety of industries and sectors, including companies involved in the financial services, healthcare, hospitality, manufacturing, restaurant and retail industries, as well as a number of public employers and government contractors.  He is a member of the firm's Global Legal Services practice group, as well as its Healthcare and Restaurant practice groups. Earlier in his career Louis was an attorney in the labor and employment practice group of a large international law firm based in New York City where he worked extensively with employers on a variety of labor and employment matters, including complex corporate restructurings and mergers and acquisitions. He also spent several years in London, England where he qualified as a solicitor in England and Wales and studied UK employment law. While in law school, Louis served as an Articles Editor for the George Washington University Journal of International Law and Economics and was a member of the George Washington University Law School Moot Court Board.

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Co-hosts, HR Talk!

Efrain “Ricky” Baez Jr. is a published human resources professional specializing in strategically aligning HR competencies to business goals with a down to earth, common sense approach that is evident to both executives and front line employees. He has a passion for helping business leaders go from "here" to"there" using talent management, training and development, and leadership coaching strategies. You can hear Ricky’s voice on the HR Talk! Podcast show where he and his co-host tackles all HR topics in a fun and vibrant learning environment.


Ricky is a four- year veteran of the United States Marine Corps and holds a Masters degree in Human Resources (MHR) from Rollins College, an SPHR certification from the Human Resources Certification Institute, and an SHRM-SCP certification from the Society for Human Resources Management. Ricky is also a faculty member for Master of Human Resources program at Rollins College in Winter Park, FL.

JC Conners is our conference emcee and co-host of HR Talk!
- Co-owner/Partner at Five Star Productions, live event management and emcee
- Voiceover artist
- Former Artist Relations PR Rep and Assistant Live Event Mgr of the North American Rock Guitar Competition
- Former Program Manager, Thinkbright TV

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Tracie Sponenberg is Chief People Officer of The Granite Group, based in Concord, NH.  An award-winning, third-generation family-owned business, The Granite Group has a proud tradition in the plumbing and heating wholesale supply business dating back to the turn of the last century.  Tracie is responsible for leading all human resource functions throughout the company, which has 45 locations, and nearly 600 employees throughout New England.


With expertise in strategic business development, technology selection and deployment, employee engagement and wellness, employment branding, culture development and turnaround, leadership and team development, organizational and strategy development, she has gained broad experience across a wide range of industries in her more than 20 years in human resources, with much of her career focused on working with CEOs to develop people strategies to help the organization grow.  She began her career in HR while in college, interning with a global public transportation company, and advanced through the organization over the next five years. Tracie found her HR home in small to medium sized private companies, where she could have the most impact on the business. She’s led the HR function at an award-winning multi-state professional services firm; a Pulitzer-prize winning newspaper and publishing company, and a national wellness distribution and technology company.


Tracie has a Bachelor’s degree in Psychology from The College of The Holy Cross, and a Master’s Degree in Human Resources from Framingham State University. She is SPHR and SHRM-SCP certified; was named to the 2017 Supply House Times “Women in Industry 20”; was a 2018 Bob Gatti HR Leadership Award Nominee; and was the recipient of the 2019 GSHRC Ry Perry HR Hero Award.  Tracie teaches the SHRM certification course at Southern NH University and speaks on HR and business issues locally and nationally. She is a co-founder of DisruptHR NH and HR Rebooted; a member and past president of her local SHRM chapter and a member of the national SHRM Special Expertise Panel for HR Disciplines. Her articles have appeared in CIO Review Magazine and HR Tech Outlook, and she is a regular contributor to the SHRM blog.  Through her work with SHRM, her HR expertise has been featured on NPR, and in publications including USA Today, US News and World Report, Employee Benefits News, Chicago Sun-Times and The Wall Street Journal. She is on the board of her local food co-op; The Harvard Pilgrim Foundation; Red River Theatres; the advisory board of the Framingham State University Master's in HRM program and the advisory board of Families in Transition.   


A bookworm and introvert who never spoke in class until college, Tracie recently started getting comfortable with being uncomfortable.  Though she now realizes she won’t die speaking in public, to the media, or on camera, she still hates parties and crowds - but loves shoes (especially Toms) and espresso.   When not road tripping, heading to Disney World, or hanging out with her family at home in Concord, NH, you can usually find her at a local coffee shop or (slowly) running 5Ks with her husband.

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Shareholder, Stearns Weaver Miller

Janet Goldberg McEnery is Board Certified by the Florida Bar as a specialist in Labor & Employment Law and is licensed in Florida, Missouri and Illinois. She represents private, public and non-profit employers in all aspects of labor and employment law, including defending employment discrimination and retaliation claims through jury trial, defending minimum wage/overtime claims, drafting employment contracts and policies, in collective bargaining, and representing employers in matters before the NLRB, PERC, and in Homeland Security and DOL audits and investigations. In addition, Janet works with employers in assisting them in ADA compliance issues, including with respect to their websites and service animal policies. She also has successfully defended employers who have been sued on a class action basis.

Janet has been recognized by Florida Super Lawyers (2007 – 2018), The Best Lawyers in America (2009 – 2019), Tampa Bay’s “Top Lawyers”, and Florida Trend’s Florida Legal Elite. She is a former President of the Academy of Florida Management Attorneys (AFMA) and a shareholder in Stearns Weaver Miller Weissler Alhadeff & Sitterson, P.A., Tampa office.

Janet is a frequent lecturer and author on a wide variety of topics related to Labor & Employment Law. She provides interactive training for clients on such topics as preventing harassment and discrimination claims, managing issues under the ADA and FMLA, and complying with wage and hour laws. In addition to practicing law, she is an adjunct professor at the University of South Florida teaching Employment Law at the Muma College of Business.

Janet received her J.D. from the University of Illinois College of Law and her B.A., magna cum laude from State University of New York at Buffalo.